Sunday, December 8, 2013

Font Choices

Here are the fonts being used for the front, back, inside, CD and DVD of the digipak and magazine advert, and it will be explained why they were selected to be part of the composition:




Inside digipak, back

This has mainly been used across the front and back of the digipak, featured in headings of the band's name and to list the contents and titles, where the representation is intended to give a professional appearance, as the font appears modern.





"MoonFlowerBold"

Back, mag,

Used twice, once to give credit to the artists on the back and as the main font in the magazine advert, it's stylised and bold that means depending on the colour that's used, it can transmit any message.

StaticBold







Back

Only used once, for the copyright information on the back cover, it's not a particularly unique font but can be thought of as mixing MoonFlowerBold with a more standard font, therefore being useful as a back-up font, which was it's purpose.
"StaticBold" is a superb choice as it's different from the other fonts, in that it looks similar but there's something about the aesthetic that, from my point of view, makes it ideal to highlight certain information. The information that it's intended to be used for is likely technical.

FromStreetArt





The expressiveness this font gives makes it a natural choice for introducing the ideology of the digipak, as it's also a font that can transmit a range of feelings through it's mode of address, just by adjusting the colour. As a result it's been used for the titles on the front as well as back covers, tracks/video titles on the back, CD and DVD and in a screenshot of the front cover in the magazine advert. Within each text the feelings vary as the subject matter is different, but the ideology remains the same.

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